FaWhen there is a Cheetoz!
Radio, TV
The general positioning of Cheetoz brand is “the taste of good times”.
We translated this in a series of TV campaigns called “When there is a Cheetoz…”. The second part of the phrase was supposed to be completed by the audience using their imagination. When there is Cheetoz… there is fun, there is friendship, there is partying, there are happy moments, and so on.
