Daarvag International Advertising Agency, Iran

Live for now!

Client: Pepsi

With the aim of stabilizing and projecting its brand, Pepsi’s global slogan “Live for now” was decided to be the focus of this campaign. Based on the recent change of Pepsi’s brand logo and the need to familiarize people with this new logo, the background visual conveyed the core message, which is enjoying the moments but also incorporated the new logo format.